Multi-Level Marketing
Instructor
admin - Description
- Curriculum
- Reviews
Introduction
- Course Objectives
Module 1
- How Does Multi-Level Marketing Work
- Networking Marketing
- Independent Agents
- Commission-Based
- Agents Recruit New Agents
- Knowledge Check
Module 2
- Building a Contact List
- Leverage Personal Networks
- Warm Lists
- Internet-Lead Generation
- Purchasing Lead Lists
- Knowledge Check
Module 3
- Recruiting New Agents (I)
- Draw on Personal and Professional Network
- Recruit Satisfied Customers
- Recruit Those Who Seek Work Flexibility
- Stress Benefits of Being Agent
- Knowledge Check
Module 4
- Recruiting New Agents (II)
- Invitation to Marketing Presentation
- Focus Presentation on Benefits
- Showcase Success Stories
- Provide Multi-Media Presentation
- Knowledge Check
Module 5
- Training MLM Agents
- Sponsorship/Mentorship
- Provide Training in Marketing
- Provide Training in Recruitment
- Provide Ethics Training
- Knowledge Check
Module 6
- Sponsorship/Mentorship
- Pair New Agents with Mentors
- Benefits of Sponsorship/Mentorship to Mentee
- Benefits of Sponsorship/Mentorship to Mentor
- Best Mentorship Practices
- Knowledge Check
Module 7
- Provide Marketing Presentation Training
- Provide Training in Presentations
- Provide Copies of Marketing Presentation
- New Recruits Practice Presentation
- Offer Marketing Resources
- Knowledge Check
Module 8
- Provide Social Media Training
- Social Media is Key to Networking!
- Websites and Blogs
- Facebook and Twitter
- LinkedIn
- Knowledge Check
Module 9
- Provide Training in Recruitment
- Building a Contact List
- Leveraging Personal and Professional Networks
- Provide Presentation/ “Elevator Speech” Training
- Discuss Follow-up
- Knowledge Check
Module 10
- Provide Ethics Training
- MLM and Bad Raps
- Only Follow-up if Opted-In
- Keeping the Sales Pitch Honest
- Keep Expectations Realistic
- Knowledge Check
Assessment
- Post Test
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